PRLog (Press Release)– Jun 17, 2011– San Francisco, CA, USA 20, June, 2011--Product Management must involve the stakeholders in the design and development of new product features, iteration and innovation. Because it is so difficult to predetermine customer reaction prior to product launch, it is best to build features relatively simply and then improve over time. Robert Swanwick leads a twitter discussion about using colors to simplify levels of complexity to guarantee acceptance of the minimum viable product features.
"There are many ways to get from A to B. The color method helps to ensure that a Space Shuttle is not built when a horse and buggy would have sufficed," explains Swanwick.
Each week, The Global Product Management Talk features an expert guest speaker who raises questions to stimulate the twitter discussion in response to questions pre-posted on Facebook.
Robert Swanwick has 20 years in IT consulting including stints with Accenture, AT&T, Plumtree (now Oracle), and IBM. Now working with early stage firms on strategy and product management. he has founded the following online services: Twebevent.com, an online tool for integrating media with twitter chats, KMers.org, an online community for knowledge management, and SpeakHub, a marketplace for professional speakers (in development). Robert created theTwitter Chat Schedule on Google docs and has lent his expertise to the ongoing development of the Global Product Management Talk. Robert recently presented this talk at Product Camp, Washington DC in April, 2011.
Swanwick will be "speaking" at the weekly Twitter event on Monday, June 20, 2011 at 4:00 PM Pacific Time, which will be Tuesday, June 21 at 10:00 AM Australian Time.
"The parallel threading nature of twitter is a natural venue for discussing different product management approaches. I'm excited about the benefit of spending this hour to share and sharpen our skills with an international product management community. The Global Product Management Talk is like a mini product camp, well worth the time away from the daily grind," stated Swanwick.
Tweet traveled 7400 miles
The Global Product Management Talk was conceived by Cindy F. Solomon, a San Francisco Bay Area certified product manager who produces virtual events to engage knowledge communities and embraced by Adrienne Tan, founder of brainmates, an Australian product management company, to bring international product managers together with experts in the field.
The Global Product Management Talk on twitter, since its inception in February 2011, has had a clear focus on addressing the needs of international hi-tech professionals within product management, product marketing and related professional domains. It is the largest twitter chat with this focus in the world. Weekly up to 50 product people are engaged live during the discussion, with re-tweets occurring for days and weeks following.
Weekly, Solomon curates the guest speakers, identifies the Twitter talk focus and posts questions to ponder, inviting participation via social media. The speaker is invited to join a Skype conference call during the event to discuss twitter comments, although active participation is taking place digitally within the twitter stream. After the event, the transcript is made available and participants are encouraged to expand upon their statements and insights by blogging to continue the conversation. All of the content from the event is packaged into an eBook to further extend the value and reach of the subject matter.
About ProdMgmtTalk:The Global Product Management Talk brings international product managers together with experts in the field weekly in a twitter chat format on Mondays, 4:00 - 5:00 PM PT Co-hosted by Cindy F. Solomon and Adrienne Tan, who interview a Product Management evangelist that leads the discussion about a particular topic. The Product Management expert tweets answers to pre-posted questions during the hour, while everyone chimes in on the tweet stream. After the event, the transcript is made available and participants are encouraged to expand upon their statements and insights by blogging to continue the conversation.
About Robert Swanwick
Robert Swanwick is Product Manager for School of One, a program that provides a customized curriculum for each student every day: Robert has 20 years experience in IT consulting with clients that include Accenture, AT&T, Plumtree (now Oracle), and IBM. Now working with early stage firms on strategy and product management, Robert is founder of the following online services: Twebevent.com, an online tool for integrating media with twitter chats, KMers.org, an online community for knowledge management, and SpeakHub, a marketplace for professional speakers (in development). Robert created the Twitter Chat Schedule Google doc and has lent his expertise to the development of the Global Product Management Talk. Robert recently presented this talk at the recent Product Camp, Washington DC in April, 2011.
Contact:
On Twitter: @swanwick @twchat @twebevent http://www.linkedin.com/in/swanwick 3;
About brainmates: Founded by Adrienne Tan and Nick Coster in 2004, the two devised a mission to help companies understand their customers' needs and develop innovative products that their customers love. With over 20 years of Product Management experience, they lead a dedicated team of Product 1086274749 Managers who are committed to providing services to clients to do just that. Contact: best rc helicopter buy sell market place ;brainmates - product management people suite 906, level 9 84 Pitt street Sydney nsw 2000 61(2)9232-8147 http://www.brainmates.com.au @brainmates
Product Talks http://www.brainmates.com.au/about-us/our-calendar/produ ...
About Cindy F. Solomon: Cindy F. Solomon has held tech marketing management positions with Apple, Vadem, NetObjects and several start-ups. Cindy is a Certified Product Manager and Certified Product Marketing Manager who provides soup to nuts product marketing strategy and social media implementation. Contact: Cindy F. Solomon http://www.cindyfsolomon.com cfsolomon@gmail.com @cindyfsolomon 510-779-0175
San Francisco Product Talks &# remote control helicopter 13;http://www.meetup.com/San-Francisco-Product-Talks/
Product ShootOuts http://bit.ly/mBRMSj Product Duels http://bit.ly/ikgH6B
Contact: pr@prodmgmttalk.com
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